Working with us
How we scope and price a website
Every website we build starts with a short planning session. We learn what you need, what you already have and what has to be true at launch, then give you one fixed price for the build.
What shapes a project
No two projects are the same size. These make the biggest difference to the work involved.
Timeline
A launch date sooner than the work needs means more people on the project at once.
Research
Interviews, surveys and analytics reviews before design starts.
Brand and marketing strategy
Positioning, audiences and messaging, so the site has something clear to say.
Content writing
Writing your pages for you, rather than editing what you supply.
SEO and GEO
Structure, schema, redirects and the plain facts that search and AI engines quote.
Platform
Webflow and WordPress cost less to build. Headless Sanity with Next.js costs more and gives you more control.
Integrations
Each connection to a CRM, donation platform, booking system or database adds build and testing time.
You own the finished website: the code, the content and the accounts.
What projects typically cost
Our projects start at $25,000 CAD, and most land between $75,000 and $150,000, depending on the things above. Registered charities and nonprofits get 10% off, so the same budget buys more of our time.
What every project includes
Accessibility
Every site is built and tested to WCAG 2.2 AA.
A site your team can run
An editor set up around your content, and training for your staff.
You own it
The code, the content and the accounts are yours.
Search carried over
Redirects from your old URLs, page titles, descriptions and structured data, so you keep the traffic you have.
How long a website takes
Timelines depend most on how quickly content and decisions come back to us. Typical ranges:
Focused build
2 to 3 months.
Full website
3 to 5 months.
Brand and website
5 to 9 months.
Care plans and hosting after launch
Most clients keep us on after launch. We price care plans and hosting with your project, because both depend on your platform and how much help you want.
Updates
Platform, plugin and security updates, done for you.
Daily backups
Off-server backups kept for 30 days, so we can roll back quickly.
Uptime monitoring
We hear about downtime when it happens and fix it.
Fixes
Bugs found after launch get fixed.
Hosting
Webflow hosting, WP Engine for WordPress, or Vercel for headless sites.
Ongoing SEO and GEO
We also take on ongoing SEO and GEO work, month to month.
When we're not the right fit
If your budget is under $25,000, we're probably not the right agency for you, and we'd rather say so now. A good Webflow or Squarespace template, or an experienced freelancer, will serve you better at that size.
Not sure where you land? Send us a note anyway and we'll point you somewhere useful.
Questions about website pricing
How much does a website cost?
Our projects start at $25,000 CAD, and most land between $75,000 and $150,000. We give you one fixed price after a short planning session.
Do you give a fixed price?
Yes. After a short planning session we give you one fixed price for the build, with monthly running costs listed separately.
How long does a website take?
Most of our websites take 2 to 9 months, depending on scope and how quickly content and decisions come back to us.
Which platform should we build on?
It depends on who will run the site and what it connects to. We build on Webflow, WordPress and headless Sanity with Next.js, and recommend one in the planning session.
Who owns the website after launch?
You do: the code, the content and the accounts.
Get a price for your website
Tell us what you're planning and we'll tell you where it's likely to land. If it isn't a fit, we'll say so.
Get in touch320-999 8 St. SW
Calgary, Alberta T2R1J5